March 29, 2010 Feature Week Graphic
Here’s the latest feature week animation, it’s a bit simple but recently my workload has changed which now gives me less time to work on the feature graphics every week.
I wanted to emphasize the types of stories we’d be covering for the “iPhone Home” week, so I made a “Games” button, and a “Comics” button, as well as and EP branded “EP” button.
So essentially the graphic has one major component (the iPhone with my added buttons), as well as the starfield, a custom vignette effect, and of course the camera moves with the “iPhone Home” text title.
I found that the font Helvetica Neue (bold) was the closest match I could find for the font used in Apple’s marketing materials for the iphone. Also, the default font had a square for the dot of the i in “iPhone”, so I removed the square and added a circle, to match Apple’s font.
Finally, I don’t yet have a program that will allow me to create true 3D text, so for now I’m cheating it by creating 2 layers of text, and moving 1 back from the other, and adding drop shadows and glows. If you really look when the text is on screen, you can tell it’s not 3D, but when it’s quick, your eye doesn’t really pick that up…



